Design that grows with people.

I'm Cary, a senior experience design lead with 10+ years of turning research, data, and experimentation into systems people trust.

carykozak@gmail.com LinkedIn

Recent work

4× the planned testing revenue impact in FY'25

Ecommerce · E2E Strategy

Guided Search

Research and testing that improved conversion rate and revenue per visitor at the largest US mattress retailer, helping shape the AI product roadmap.

View case study

SaaS · 0→1

Protocol Intelligence

Turning hours of manual protocol review into minutes with a source-grounded AI workspace that transforms hundreds of pages into clear, structured operational overviews.

Coming soon

Energy · Agentic AI

Powering AI with AI

Exploring how intelligent agents can forecast demand, optimize energy dispatch, and help operators manage the systems powering an AI-driven world.

Coming soon

Values

Help people move forward

Turn complexity into clarity so people can move forward with confidence.

Build systems that scale

Build foundations and workflows that enable consistent experiences at scale.

Let evidence guide decisions

Connect design decisions to real user behavior and business impact.

Create what should exist

Build bold concepts that challenge how products can work.

Experience

Mattress Firm

2018 — 2026

Helping people sleep well so they live well.

NRG Energy

2015 — 2018

Turning a confusing energy market into clear choices.

Quality Attributes Software

2012 — 2015

Bringing clarity to renewable energy investments.

Former ocean lifeguard — over a decade of reading conditions, anticipating problems before they surface, and knowing when to move.

Let's build what should exist.

Jersey Shore based — drawing lines in and out of the water.

Get in touch